Why Social Media Sites and Search Matter in Today’s Digital Marketing Campaign

In a study by comScore reported in the August 2010 issue of Fortune magazine, Facebook, as a social media site, accounts for 17% of all time spent online worldwide. The figure appears to be growing and is a compelling reason for serious marketers to understand what drives social media.

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The 4th SEMCON 2010: Search & Social

The 4th SEMCON 2010: Search & Social
Winning Customers in a World Transformed by Search & Social Technologies

October 7 – 8, 2010
Hotel Intercontinental
Makati City, Philippines

The 4th Search Engine Marketing (SEMCON) Conference 2010 is the leading edge event for sharing vital and relevant information about the growing search & social technologies, with key topics on search engine marketing, search engine optimization, search traffic generation and monetization, web analytics, social media, and internet marketing.

Search Engine Marketing and Optimization, together with Social Media, is seen as key to customer acquisition, conversion, and retention in today’s digital marketing trends.

With international and local speakers and feature-packed, laser-focused sessions, SEMCON is the conference for you!

Learn & Meet the Experts!

Aaron Wall, Founder, SEOBook.com
Todd Malicoat, SEM Consultant, Stuntdbl.com
Jim Boykin, Internet Marketer, WeBuildPages.com
Charlie J. Ellis, SEO Strategist, Gallant Fish
Giovanna Villanueva, SEO Consultant, Wordtracker
Michael Borras, CEO, Tupalo.com
Dean Chew, SEO Engineer, Ayima Search Marketing

and many more!

Key Conference Topics

October 07, 2010, Thursday – Focus on SEARCH

1. Keynote: SEARCH – What’s New?
2. Maximize Your SEO
3. Building Pages and Links
4. Next Level Link Building
5. Pitfalls of PPC
6. Building Top Converting Website
7. Ask The Expert: Chasing After The Long Tail
8. Great Content, Great Site: See Real Life Examples of Philippine Sites
9. A Primer on How-To-Optimize Images, Video and PDFs
10. Technology Presentation

Day 2, October 08, 2010, Friday – Focus on SOCIAL

1. Keynote: Social Strategy
2. Search and Social Media: Integration is Key
3. Making Your Brand Social
4. Social CRM and Metrics
5. Optimizing the Elections: What work/Didn’t work
6. Tracking Social Success
7. Engaging Consumers on Mobile
8. Emerging Online Channels for Local Businesses
9. Blogging and Social Media That Benefit SEO
10. Social Media in the Newsroom
11 Band of Optimizers: Find out what it takes to form and maintain high performing team of Internet Marketers
12.Technology Presentation

Who Should Attend?

Managing Director, CEO, CRM Manager, Direct Marketing Manager, IT Manager, Brand Manager, Product Manager, Category Manager, Advertising Manager, Corporate Communication Manager, Marketing Manager, Media Manager, Content Provider, Publisher, E-Commerce Manager, SEO Strategist, Bloggers, Academe, Student, and those involved in marketing/advertising using the internet and mobile.

Conference Registration Fee

- Php12,000 for two (2) days, inclusive of meals and conference kit

- Php7,000 for one (1) day, inclusive of meals and conference kit

- US$270 for two (2) days, for foreign delegates

Discount: 5% discount on or before 15 September 2010

5+1 Package: Send 5 delegates and add 1 for free.

Exhibit Profile – Table Display at Php15,000

Computer hardware, software and peripherals, E-Commerce Solution providers, Internet and Web development services/solutions, Telecommunications, Mobile and Wireless communication products, Marketing and IT consulting, Training Institutes and Education centers, Financial Institutions, Internet Banking, Software Development Companies, Internet Security Products, Internet Service Providers, IT Support Centers, Call Centers and CRM, Online Media, and electronic advertising services.

Call +632-8960639, 8960637, email: fiera@info.com.ph.

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Event Sponsorship

Corporate Sponsorship Package – Php200,000.00

- Table Display
- 30 minutes presentation slot in the conference
- inclusion of company logo in event’s marketing materials, such as, print ads, souvenir program, and flyers
- free five (5) slots in 2-day conference
- Merchandising in conference room through stand-alone banners
- inclusion of company and product brochures in conference kit
- Provision of database of conference delegates

Other Marketing Opportunities

Conference Bag Sponsorship – your company will have special exposure and mileage with 175-200 conference attendees per day as they carry a conference bag sponsored by your company.

Investment Rate: P100,000.00

Congress Badge/ID Sponsor – your chance to prominently feature your company to all trade visitors, conference attendees, and guest wearing the Congress badge all over the conference room. Investment Rate: P75,000.00

Advertisement in CD ROM Souvenir Program – place your company advertisement in the Conference Souvenir Program in CD Rom format which will be distributed to all conference attendees, VIPs, Foreign Embassies based in the Philippines, chamber of commerce in the Philippines, government agencies, and other trade organizations. Your full color ad will be in JPEG or PDF format.

Insertion Rate: P15,000.00

Lanyard Sponsorship – This high-visibility sponsorship puts your company logo on the lanyard used to hang SEMCON attendee’s badges from their necks. The sponsor is responsible for the production of and the cost of producing the lanyard.

Investment Rate: P150,000.00

Conference Notepad Sponsorship – Provide all registered delegates with a branded notepad that will be distributed in the attendee bags. The sponsor is responsible for the production of and the cost of producing the notepads, which are subject to SEMCON approval.

Investment Rate: P100,000.00

Pen Sponsorship – Your branded pens will be distributed in the Conference attendee bag. The sponsor is responsible for the production of and the cost of producing the pens. SEMCON will approve of the pen type.

Investment Rate: P100,000.00

Conference Bag Insert – Reach all SEMCON attendees by distribution of your promotional item in the Conference bags. Sorry, no pens or notepads since those sponsorships are sold separately.

Investment Rate: P15,000.00

Refreshment Break Sponsorship – Sponsor recognized at each refreshment station. Branded napkins, cups and/or glasses to be supplied by sponsor.

Investment Rate: P100,000.00

All sponsorships and exhibit opportunities are available on a first-come, first-served basis.

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SemCon 2010 is coming!

The 4th annual Search Engine Marketing Conference is coming this October 2010.

We’re having a star-studded panel of international SEO experts so watch out for future announcements here.

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